Just recently Dr. Schulze (the Herb Doc) wrote something about what I wrote about him. You can read it here.
I have no desire to be an internet tough guy, but most of this is self-inflicted so I’ll say a little bit.
About once a month I write different reviews of different greens powders. I do it for the following reasons:
1). I take greens powders all the time and have a natural interest in them, and it relates to what I sell.
2). For commercial reasons I’d like this website to be the web’s premiere hive for all things greens powder related. It’s a “Here Comes Everybody” kind of thing.
I have no desire for this website to be strictly a review website but it fits in well with everything else that I do at the moment. Ultimately I want Health Kismet to be more than a greens powder, but at the moment it’s my starting point so it’s what I work with. To anyone who reads them then I’d hope it’s clear that I try to be as helpful as I can and don’t use malice to sell my own product. That’s dumb, and not my style.
However, when I first started I did make a few mistakes.
One of the powders I first wrote about was Dr. Schulze’s Superfood, and at the time this blog wasn’t terribly well read.
Here were my months traffic stats when I reviewed his product on May 15:
And here’s what they are now, 4 months later:
I wasn’t careful when I wrote it and made a few editorial errors, which have since bubbled up and bit me in the ass.
They were as follows:
1). I made mistaken assumptions about the nutrients in his superfood powder. They’re natural, not synthetic.
2). I took a picture of the product that looked idiotic.
Mistake #1 was a sin of ignorance, #2 a sin of naivete. Should’ve been more careful.
A few months ago it was apparent there were some errors in the review and I re-wrote it about 2 weeks ago. I believe the write up of the powder is now very accurate and complimentary. If there are any errors then please let me know. 2 days ago Dr. Schulze responded on his website about the original version of the review. He had a few choice words.
He was right in the way he defended his product and attacked the false claims I made about it.
In my endeavors I try to govern myself with two principles:
1). I try and make as many mistakes as possible
2). I hate stupidity
If I can get #1 with as little of #2 as possible then success is usually the inevitable result. Unfortunately this was a case when the two co-incided.
So I messed it up, at least temporarily. It was a rookie mistake.
I Like Dr. Schulze
Despite what some might think I have a high opinion of Dr. Schulze. He’s obviously a guy who’s defined himself with strong principles throughout his life, and I’d like to think my career path will begin to look something like his. Our methods and disposition are a bit different, but I get the idea 20 years ago he was in my shoes.
Which is why I’d like to help him and not hurt him. He’s obviously a charismatic guy and he’s had a lot of earned success and people who evangelize on his behalf….and for good reason.
So, if you’re coming from his website and wondering….
“Who is this Jonathan guy?” ”What did he say about Dr. Schultz?” “What’s Jonathan’s take?”
The truth is I screwed things up. Chalk it up to youth, and luckily I can take it back. I have no desire to have my own business acumen come at the expense of other people’s hard earned reputation.
However, he did make a few statements which were inaccurate which I’ll correct here.
For a little convenience here’s a brief table of everything mentioned to make it easy to compare.
|Dr. Schulze Says||Jonathan Says|
|My superfood powder is all natural, with nothing synthetic||You’re right. I messed up, sorry.|
|He took an idiotic picture of himself with my product.||You’re right, I messed up, sorry.|
|He probably makes Incredible Greens out of a bath tub.||Not true. It’s made in a cGMP certified facility. Here’s the certificate.|
|I really think this guy’s a pussy!||Come on Doc! Play nice!|
|The herbs in Incredible Greens aren’t all that great.||I’ve written extensively about the health benefits of the herbs and ingredients in Incredible Greens.|
If you’re coming from Dr. Schulze onto here and have any additional questions then feel free to reach me at firstname.lastname@example.org.
Okay, back to our regularly scheduled programming